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4542 Aerial Heights Drive, Medford, Oregon

4542 Aerial Heights Drive, Medford, Oregon

$7,900,000 | 4 Beds | 6 Baths | 8,293 SQ. FT

8001 SE Evergreen Hwy, Vancouver, Washington

8001 SE Evergreen Hwy, Vancouver, Washington

$9,250,000 | 5 Beds | 9 Baths | 9,174 SQ. FT

17700 Upper Cherry Lane, Lake Oswego, Oregon

17700 Upper Cherry Lane, Lake Oswego, Oregon

$5,500,000 | 5 Beds | 5.5 Baths | 7,189 SQ. FT

  ''By taking the time to understand each client's individual preferences and anticipating their needs, we create personalised experiences on a deeper level''

An Interview with Kendra Ratcliff
COO - LUXE Forbes Global Properties

Welcome to today’s discussion, where we explore the innovative landscape of luxury real estate in the Pacific Northwest. Executive Global are delighted to be joined by three of the region’s leading brokers, whose collaborative efforts and extensive networks have transformed the experience for high-net-worth clients in this exclusive market. With distinguished backgrounds at elite firms such as Forbes Global Properties, a division of Forbes: the World’s Leading Business Media Brand and COMPASS with their World Class Technology Platform and Vision, they combine creativity and expertise to build enduring, almost familial relationships with their clients. Let’s delve into their unique collaborative approach and discover what distinguishes them in this dynamic industry.

Executive Global: To begin, could you share how your collaboration within the REALM Global network enhances the services you provide to clients relocating to the Pacific Northwest?


Kendra Ratcliff: Absolutely. REALM Global is an exclusive membership community that connects top-tier luxury real estate professionals worldwide. By integrating advanced technology and comprehensive data, REALM enables us to offer our clients a seamless and personalised relocation experience. For instance, through REALM’s partnership with Wealth-X, we have access to detailed dossiers on high-net-worth individuals, allowing us to tailor our services to each client’s unique preferences and investment goals.  

EG: It sounds like REALM’s exclusivity plays a significant role in your success. How does being part of such a selective network impact your practice?


KR: Being part of REALM means we’re among the top 1% of real estate professionals globally. This exclusivity fosters a high level of trust and collaboration among members, enabling us to share insights and opportunities that directly benefit our clients. It also means we adhere to the

highest standards of practice, ensuring our clients receive exceptional service throughout their relocation journey.
 

EG: In today’s luxury market, whether it’s real estate, watches, art, or automobiles, the client experience is paramount. Affluent buyers and sellers seek more than just transactions; they desire personalised, attentive service that makes them feel valued and understood. How do you ensure your clients receive this elevated level of care throughout their real estate journey?
 

KR: In the luxury real estate market, we recognise that our clients expect more than just a transaction; they seek an experience that reflects their unique tastes and aspirations. To meet and exceed these expectations, we focus on the details and strive to stay one step ahead. While technology  plays a crucial role in streamlining processes and providing data-driven insights, it’s the human touch that truly makes the difference. By taking the time to understand each client’s individual preferences and anticipating their needs, we create personalised experiences that resonate on a deeper level. This approach ensures our clients feel valued and understood throughout their real estate journey.

 
EG: 
Oregon offers a diverse array of luxury real estate markets, each with unique attractions for affluent buyers. Could you highlight some of these sought-after regions and elaborate on what makes them particularly appealing?

KR: Certainly. Oregon’s luxury real estate spans diverse regions, each offering unique benefits for affluent buyers. In the Willamette Valley, communities like Lake Oswego and Dunthorpe boast elegant lakefront estates amid mature landscapes and upscale amenities. Portland blends urban sophistication with nature, supported by a booming high-tech sector, world-class healthcare from OHSU, and top universities. Central Oregon, centered around Bend, attracts buyers seeking modern, upscale homes with access to outdoor adventures, including skiing at Mt. Bachelor and hiking in the Cascades. Cannon Beach is best recognised for its iconic Haystack Rock and charming coastal atmosphere while Bandon takes the top spot for world-class golf courses and pristine beaches.

In the Columbia Gorge, Hood River is known for its outdoor recreational opportunities, including windsurfing and hiking, while Mount Hood offers year-round mountain adventures. Eastern Oregon offers a serene, agriculture-rich setting for those desiring rustic, nature-connected living. Southern Oregon is a prime retirement haven, celebrated for its mild climate, scenic vistas, and acclaimed wine regions centrally located between San Francisco and Portland. Together, these markets empower us to offer a balanced portfolio that combines financial prudence.

 

EG: How do the tax advantages of Vancouver, Washington, appeal to high-net-worth individuals considering relocation?

KR: Vancouver, Washington, stands out as an attractive relocation destination largely because of its significant tax benefits. One of the

region’s primary draws is the absence of a state income tax, which enables residents to retain a greater portion of their earnings. Additionally, Vancouver’s strategic proximity to Oregon—where there is no sales tax—creates a unique fiscal synergy. Residents can capitalise on this advantage by living in a tax-friendly environment while enjoying the benefits of nearby tax-free shopping.

Moreover Vancouver’s rapidly transforming waterfront is attracting transformative economic investments, with multi-billion-dollar redevelopment projects along the Columbia River injecting significant direct investment. This surge in waterfront development is revitalising the downtown core, creating new job opportunities and offering a vibrant mix of residential, retail, and office spaces. The combination of financial efficiency, scenic surroundings, high-quality regional amenities, and robust economic growth makes Vancouver an especially appealing choice for high-net-worth individuals aiming to optimise their financial planning without compromising on lifestyle or luxury.


EG: How do top luxury real estate brokers in the Pacific Northwest collaborate across different brands to benefit high-net-worth (HNW) and ultra-high-net-worth (UHNW) clients?

KR: In our ”3 Brokers, 2 Brands, 1 Experience” approach, Alyssa Curran, Terry Sprague, and Kendra Ratcliff have formed a strategic partnership

across Oregon and Washington. By focusing on ‘People Process Surprise and Delight’, we seamlessly serve HNW and UHNW clients, ensuring exceptional service and access to exclusive properties across both states. This collaboration allows us to anticipate client needs, streamline processes, and consistently deliver personalised experiences that exceed expectations, fostering trust and long-term relationships.
 

Our discussion today has underscored how the seamless collaboration between elite global brands and distinguished brokers redefines the luxury real estate experience in the Pacific Northwest. This unique model not only amplifies market reach and enhances service quality for high-net-worth clients but also leverages the unparalleled connectivity of advanced platforms like REALM Global. In tandem, these innovations ensure that every client enjoys comprehensive exposure to exclusive properties and tailored relocation support—from navigating tax advantages in Vancouver, Washington, to exploring Oregon’s most coveted luxury markets.
 

They are available for confidential consultation. Their commitment is to deliver unparalleled service, ensuring that every aspect of your journey—from

the initial conversation to the final handshake on a multimillion-dollar transaction—is executed with precision and care in the Pacific Northwest and beyond.   EG

For further information, please visit:
Alyssa Curran | Alyssa Curran Group | COMPASS | www.CurranGroupRealtors.com


Terry Sprague, Owner & CEO | LUXE Forbes Global Properties | www.TerrySprague.com

Kendra Ratcliff, COO | LUXE Forbes Global Properties | OneBrokerOneWorld.com

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